Companies I have worked in or with, have needed help building flywheels. Often this starts with building and testing financial models, go to market assumptions, brainstorming target market priorities, or coming up with fundamentally new product and service offerings that help them meet market expectations. Focusing on creating a flywheel that delights customers, when you are targeting the wrong customer segment, or targeting them with the wrong features and pricing, could set you back months if not kill your business. Here is some advice on how to stop that happening

If I had to sum up the key constraint on innovation (and by default, successful investing) in one sentence, I would say most companies (be they fund managers, industrial conglomerates, start ups and everything in between) value arriving at certainty over exploring the unknown. Be a laggard or slow follower at your peril!